Benefit They're Real Mascara
Online only - Free gift when you buy 3 Benefit products
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The UK's no. 1 best selling mascara (NPD data, 2015)
Bigger, bolder, sexier lashes!
Why we love it
They're real! mascara lengthens, curls, volumizes, lifts and separates. Our jet black, long-wearing formula won’t smudge or dry out. A specially designed brush reveals lashes you never knew you had!
- 94% saw dramatic length & volume*
- 94% saw visible lift*
- 100% saw long-wearing results*
Top Secret Tip
Use the domed tip to fan out corner lashes for extra oomph!
How to use
Lashes don’t lie...or do they? Take your pretty positions... o Hold the mascara wand horizontally and give the brush a wiggle from side to side & base to tip for maximum volume, length and lift. o Flip you grip. Hold the wand vertically & stroke upward to curl and separate. o Layer generously, as you wish.