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The best electric toothbrush for a brighter smile

Give the gift of pearly whites this Christmas

Whether you’re searching for something simple or high-tech, we’ve handpicked a selection of showstopping electric toothbrushes, perfect for popping under the tree. Brace your-elves, it’s time to brush up on what's out there!

Personalised brushing


Oral-B Genius X Rose Gold Electric Toothbrush Designed By Braun  

Powered by artificial intelligence (fancy!), Oral-B’s Genius X removes up to 100 percent more plaque than a manual toothbrush. With a quadrant timer and six cleaning modes, including ‘whitening’ for a winning smile, this toothbrush is complete with a smart USB travel case that charges both your brush and your phone when on the go.

That’s not all! After brushing, you’ll get a personalised score based on whether you pressed too hard, how long you brushed for and how complete your brushing coverage was. Genius! (Hence the name).

Pro plaque removal


Philips 9000 DiamondClean Sonic Electric Toothbrush Pink

Philips’ DiamondClean brings you five (yes, five) cleaning modes to help improve your brushing routine. We’re talking ‘standard’, ‘whitening’, ‘sensitive’, ‘gum care’ and ‘deep clean’.

It comes complete with Advanced Sonic Technology, a travel charging case and up to two weeks of battery life per charge. Plus, it features a Premium Plaque Defence brush head designed to curve around the contours of your teeth, giving you up to 10 times more plaque removal in hard-to-reach spots.*

Oral-B’s best ever clean


Oral B iO8™ Electric Toothbrush Violet Ametrine with Limited Edition Travel Case  

Ready to ditch some of those bad brushing habits (like not going for long enough and failing to hit those spots at the back). Welcome to the iO8. This all-singing, all-dancing toothbrush is complete with artificial intelligence, revolutionary magnetic iO technology, an interactive colour display, six smart modes and an enhanced pressure sensor.

What’s more? It reminds you when you need to replace your brush head, greets you as you power up and gives you a smile for a job well done! Smart, right?

Brighten up


Oral-B Pro 3 - 3000 - White Electric Toothbrush Designed By Braun

Thanks to Oral-B’s uniquely designed round head brush, the Pro 3 3000 removes up to 100 percent more plaque than a standard manual toothbrush, leaving you with a brighter-looking smile from day one.

Complete with a built-in pressure sensor (which alerts you if you’re brushing too hard) and three cleaning modes, it’s a much-needed addition to any bathroom shelf. Oh, and did we mention the battery lasts up to two weeks with a single charge? How’s that for nifty!

Benefits of electric toothbrushes


Electric toothbrushes are a great way of making sure your teeth and gums are in tip-top condition in between trips to the dentist.

Raha Sepehrara, principal dentist at Dental Suite clinics, explains why she recommends electric toothbrushes to her patients: “Many electric toothbrushes have timers or make a noise when you’ve brushed for the recommended two minutes. Also, they have small heads which clean more thoroughly and can reach hard-to-access areas. Everyone in my family uses them – even my six-year-old son – and I recommend them to my patients. They really do make your daily oral hygiene routine easier and safer.”

Using an electric toothbrush can improve your brushing technique, as Raha explains: “With manual toothbrushes, some people tend to press too hard which can, over time, cause gum recession and wear away the tooth enamel. Electric toothbrushes warn if you’re pressing too hard by making an unusual noise. Some even shine a red light.”

Many electric toothbrushes have different modes such as daily, whitening, sensitive and gum care, as well as tongue cleaning modes. Some even feature smart technology which can link up to your phone to give you a really great insight into how well you’re brushing.

Of course, if you just want something to gently introduce you into the world of electric toothbrushes there are plenty of more basic options too! Plus, we have plenty of electric toothbrushes for kids to kickstart their dental hygiene regime.
Remember, whichever electric toothbrush you choose, you need to replace your brush head every three months. View our range of replacement heads here.


*Versus a manual toothbrush.