SHISEIDO

Shiseido’s beauty routine

Our steps to healthy skin


Real results and a truly sensorial experience have defined the Shiseido approach to every product, range and tool since we were founded in 1872. Driven by a culture of research, the beauty icon from Tokyo now has global recognition for award-winning skincare technology and makeup formulations.


We designed our intuitive, innovative products to work in concert with our strong beauty routine. Inspired by research-proven methodologies and techniques, each step in the routine builds the crucial foundation to healthy, future-proofed skin.

Make-up that continues your skincare


Shiseido’s make-up collection perfectly manifests our dedication to science and art. Based on thorough research, Shiseido Make-up is
weightless, long-lasting and packed with skin benefits from globally tested formulations, while still allowing you to express your artistry.

Complexion

Synchro Skin marks Shiseido’s commitment to a flawless, radiant, and healthy-looking complexion. Featuring a wide variety of natural, trueto-skin shades, these foundations, concealers and powders
synchronise to your skin’s needs throughout the day. Oil, heat, sweat
and movement – all of these factors are combated by the innovative, self-refreshing technology found within Synchro Skin. And it’s this technology, mixed with beneficial skincare ingredients that give our complexion make-up the power to look ‘just-applied’ even after a whole day of wear.


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Eyes

Whether you’re an experienced artist or just starting out, our collection
of eye make-up joins precision and boldness with easy to apply
formats. Start with the cult-favourite Shiseido Eyelash Curler and
continue to define your eyes with our precise, bold liners and volume-boosting mascaras.


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Lips

Featherweight, skincare-infused formulations make all Shiseido lip
products a joy to apply. From bold, matte lipsticks to under-stated,
tinted lip balms, our devotion to researching the most comfortable
textures and shades ensure you can express yourself as boldly, or
subtly, as you wish, without any discomfort on your lips.


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