From stylist favourites to luxury, high performance formulas, discover the game-changing professional hair brands you can get your hands on at Boots

Hair: it’s our crowning glory, and a luxe head of shiny, healthy hair can make all the difference to our confidence and how we feel about ourselves. As such, looking after your hair with the right products for your hair type can be a brilliant investment – giving you a boost to help you face the day.


Here at Boots, we know just how important taking care of your hair is, which is why we’re bringing some of the best premium and professional haircare brands to the high street. We’ve got brands to suit all hair types, textures and needs – whether you’re looking for volume, replenishment and repair or to perfect your blow dry.


Read on to discover 10 premium haircare brands you didn't know were stocked at Boots, each bringing an exciting range of products to explore, and all with diversity, inclusion, science and the best ingredients at their heart.


1. Redken


One of the most iconic salon brands out there, Redken has landed at Boots and we’re here for it. Started in the sixties by actress Paula Kent, Redken was one of the first brands on the market to mix science with haircare, bringing the power of protein, moisture and pH to their products.


Their message is simple: powered by science, prescribed by pros, which is why you’ll see Redken products in top salons. A focus on ingredients and education is their priority, and their products are all designed to help people embrace their natural hair type and texture.

Why not try: Redken Acidic Bonding Concentrate Shampoo 300ml


This sulphate-free shampoo is Redken’s most concentrated all-in-one formula for rebuilding strength for all types of damaged hair. Containing citric acid, it reinforces weakened bonds within your hair to improve strength.

2. Pureology


With this premium Californian brand, it really is all in the name. The first colour-care brand that refused to sacrifice purity for performance, Pureology uses vegan* and sulphate-free formulas to deliver transformative results and gentle cleansing.


With a signature lather, enticing aromas and silky-smooth results, Pureology brings you the ultimate in sensorial self-care. Get ready to indulge your senses and take care of your hair.


*Every formula is made without animal products or by-products. Pureology never tests on animals.

Why not try: Pureology Colour Fanatic Multi-Tasking Spray 200ml


This leave-in treatment has a whopping 21 benefits to help prime hair for heat, detangle, protect from damage and add shine. With caring ingredients including camelina oil, coconut oil and a signature blend of rose, floral ginger and cedarwood oil, it smells divine too.

3. L’Oréal Professionnel


From the brands beginning in 1909 with invention of the world’s first hair dye, to today, as one of the major players in the world of haircare, L’Oréal Professionnel has a history of innovation in haircare.


Available in salons across the world, L’Oreal Professionnel uses ground-breaking molecular precision technology to create professional hair treatments for all hair types, so that healthy hair is achievable for everyone.

Why not try: L’Oréal Professionnel Serie Expert Metal Detox Shampoo 300ml


This rich cream transforms to a concentrated foam to cleanse hair after any colour, balayage or lightening treatment, removing metal from hair that can negatively impact colour results. Plus, infused with citrus and woody notes, it gives your locks a lovely scent, too.

4. Matrix

Matrix are a brand with a conscience. Their focus is on all hair types and all humans, to ensure that  they develop hyper-targeted solutions for all hair types, pigments, diameters and patterns. Plus, they’re committed to minimising their impact on the planet. 


With bright, bold packaging and catchy product names, Matrix will be sure to make an impact on your bathroom shelf.

Why not try: Matrix Miracle Creator Multi-Tasking Treatment Spray 20 190ml


Packing an impressive 20 benefits for your hair, this versatile leave-in treatment is suitable for all hair types and textures. It helps to nourish hair, boost shine and add moisture amongst many more, making it the ideal all-round solution for all your hair woes.

5. Ouai

Ouai (pronounced “way”) isn’t just a brand, but a whole ethos. It means “yes”, and the brand want you to start saying yes to embracing imperfections and letting go of unrealistic expectations. From its range of luxe, finely fragranced hair products, Ouai grew into creating perfumes inspired by cities across the world. Dreamy!

Why not try: Ouai Scalp & Body Scrub 250g


Infused with natural sugar crystals that gently buff away dirt, impurities and excess oil, this scrub leaves scalp and body silky-soft and smooth. Cleanse head-to-toe to get a whole-body glow.

6. Briogeo


Launched in 2013, Briogeo is the passion-project of founder Nancy Twine. Inspired by her childhood creating homemade beauty projects with her chemist mother, Briogeo is designed to bring clean, carefully crafted haircare products for all hair types and textures to the world.


With a focus on innovation that has inclusivity at its core, Briogeo uses plant-based ingredients to transform your hair.

Why not try: Briogeo Farewell Frizz Rosarco Milk Leave In Conditioner Spray


Lightweight but intensely moisturising, this leave-in conditioning spray contains Briogeo’s blend of rosehip, argan and coconut oil for ultimate hair nourishment. Ideal for dry, damaged or brittle hair to restore softness and strength.

7. Drybar


Drybar embrace the philosophy of choosing one thing, and being the best at it, and for them, it’s blow-drying. They’ve created a range of professional quality products, tools and services to help everyone create the perfect blow dry, whatever their hair type.


From shampoos, conditioners and sprays, to styling tools and a range of brushes, Drybar have everything you need to nail the glossy blow dry you’ve always longed for.

Why not try: Drybar Hot Toddy Heat Protect Mist 130g


Protect your hair before heat with this lightweight spray that works up to 232°C. With a delicious scent that combines coconut, amber and vanilla, it’s suitable for all hair types.

8. Wella Professional


One of the big names in the global beauty industry, Wella brings more than 140 years experience to professional haircare. Their vision is to enable individuals to look, feel and be their true selves through innovation in haircare.


Wella bring their particular expertise to products for colour treated hair, so there’s lots to explore from their range if you want to give your colour treated hair a special boost.

Why not try: Wella Professional Ultimate Repair Spray 95ml


Help to repair hair damage in 90 seconds with this luxury leave on spray from Wella Professional. Powered by alpha hydroxy acid (AHA) to help rebuild the inside strength of the hair and omega 9 to replenish the outer barrier of hair, get your hands on the ultimate hair fix.

9. Colour Wow


Sometimes known as ‘the Apple of hair care’, Colour Wow is the brainchild of Gail Federici, who brings 40 years of beauty problem-solving to the brand. Designed for colour-treated hair, Colour Wow brings fewer formulas coupled with higher performance, and the brand has already won an impressive 70 beauty awards.


Giving you smarter, faster, safer ways to style your hair and achieve amazing results, it’s time to give your colour treated hair some much needed TLC.

Why not try: Color Wow Root Cover Up Medium Brown 2.1g


Housed in a handy mirrored compact, this reflective mineral powder root cover up lets you conceal root regrowth, greys and sparse areas on the go. With a natural-looking finish and barely there feel, give your crowning glory a little extra boost.

10. FUL


Bringing together the powerhouse team behind Live True London Salons and their close ties to the fashion industry, FUL launched in 2018 with the aim of making luxurious products suitable for use in busy salons, and to help people create salon-worthy results at home.


With a focus on empowerment, amazing results, luxury and ethics (their products are vegan and cruelty free with recyclable packaging), inject a little luxe into your home hair care routine with FUL.

Why not try: FUL Intense Moisture Hair Mask 300ml


Packed full of conditioning ingredients including shea butter and organic coconut oil, this thirst-quenching mask helps to replenish dry and damaged hair, to leave hair feeling super-shiny and soft.