BALMAIN


Balmain Beauty is building on Balmain’s exceptional fashion and fragrance legacy to change the meaning of beauty for the future. Its mission is to celebrate all the beauties of the world—no exceptions.


The luxury beauty lines are created in close collaboration with Creative Director Olivier Rousteing, reflecting his bold vision for the Parisian house founded by Pierre Balmain in 1945.


In September 2024, the brand launched with Les Éternels de Balmain, a new fragrance experience comprising eight all-gender eaux de parfum standing for the power of respect, love, and unity.


Balmain Beauty is Butterfly Mark–certified, committed to meeting the highest standards for both people and nature.