Benefit they're real! tinted mascara primer

8 ML | £24.38 per 10ML

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They’re real! mascara’s partner in prime! NEW they’re real! tinted primer tints, defines AND primes lashes! Worn alone, this innovative mink-brown primer gives lashes a natural look. Worn as a primer, it boosts they’re real! mascara’s performance beyond belief.


1. Wear as a mascara primer to dramatically boost length & separation.
2. Wear alone to tint & define lashes for a feathery, natural look.

they’re real! tinted primer
89% said lashes had a natural look*
91% said it was soft enough to layer on mascara 6 hours later*

Plus they’re real! mascara
94% said it defined lashes**
92% said it boosted length, lift & separation**
*Consumer panel survey on 65 women over 1 week.
**Consumer panel survey on 66 women over 1 week.


High-performing gel formula
Conditions lashes with Provitamin B5

Custom ExtraFlex brush
Specially designed to move with lashes for separation beyond belief!

How to use

Wiggle the wand at base of lashes then sweep upward from root to tip. Wear alone or layer your mascara on top.


Unleash your curl power! Apply under roller lash mascara to dramatically boost curl. more less

Delivery options

Order & Collect
Collect your order for free at one of over 2200 stores

Standard Delivery
£3.50 or free when you spend £45 or more

Next Day Delivery
£4.75 - place before 7pm for delivery the next day. Excludes weekends

Named Day Delivery
£3.95 - choose a weekday within the next 14 days for delivery

Saturday Delivery
£5.50 - usually delivered between 7am - 1pm

For more information see our delivery help or view our returns policy.

Benefit they're real! tinted mascara primer 4.8 5 8 8
AMAZING Although my lashes are naturally dark and long so I don't really need a primer this is AMAZING! I put it on before Benefit roller lash and it works perfectly to separate the lashes and would look lovely and natural by itself! Also I've found it create and keeps the curl better! January 11, 2016
So impressed!!!! This product is worth the money, does exactly what it describes to do, never been so happy with mascara. February 15, 2016
Brilliant mascaras I have tried this item and I am pleased to say it has worked wonders for me, I highly recommend this product!... I have already told all my friends to try this mascara. February 22, 2016
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