SENSODYNE


Life’s too short to let sensitive teeth hold you back but the good news is that it’s easy to manage with the right care. Designed specifically for people with sensitive teeth, Sensodyne helps provide effective, everyday relief so you can get back to living life comfortably and confidently.


Sensodyne toothpaste is the No.1 dentist recommended toothpaste brand for sensitive teeth.* For nearly 60 years, Sensodyne has created unique formulations specially formulated for sensitive teeth while still providing the benefits of fluoride, cavity protection, fresh breath, and whitening by removing surface stains.**


There’s a range of products to help you maintain healthy teeth and gums. While Sensodyne Rapid Relief toothpastes provide fast relief from sensitivity in just 60 seconds, the Sensodyne Repair & Protect range helps to repair, strengthen and protect sensitive areas of your teeth and provide lasting sensitivity protection**. For clinically proven dual action for both sensitive teeth and gum problems, there’s Sensodyne Sensitivity & Gum.


Looking for advanced dental care? Explore the full Sensodyne Clinical range:


Sensodyne Clinical Repair starts to repair sensitive teeth in 2 minutes^ and is clinically proven to provide long-lasting sensitivity relief and help prevent the pain from coming back with continued use.


Sensodyne Clinical White Stain Protector toothpaste combines our most advanced whitening technology with 24/7 care for sensitive teeth**. Get two benefits in one every time you brush. Clinically proven whitening ingredients remove stains, polish teeth, and help prevent future stains for 2 shades whiter teeth after 8 weeks of use**.


PRONAMEL


Once tooth enamel erodes or becomes damaged, it cannot be regenerated – which makes protecting it an essential part of your daily oral care routine. Understanding how to help prevent enamel erosion and tooth decay starts with knowing what enamel is, what causes damage, and the simple steps you can take each day to protect your teeth. A regular oral health care routine is essential for helping to strengthen tooth enamel and protect against erosion.


Specially designed to care for enamel, Pronamel helps reharden precious tooth enamel that has been softened by acids, supporting stronger, healthier teeth. With a lowabrasive, pHneutral formulation, Pronamel toothpaste helps protect enamel every time you brush, making it ideal for everyday use.


Looking for an enamelfriendly toothpaste for your child? Pronamel Kids’ is a daily anticavity toothpaste developed in collaboration with dentists to help strengthen developing teeth and help protect children’s teeth from acid erosion**, supporting healthy smiles as they grow.


*IPSOS, 2025. For verification: mystory.gb@haleon.com


**With twice-daily brushing.


^For clinically proven relief in 3 days.