CURÉL®
Who are we?
Curél ® is Japan’s No.1 skincare brand for sensitive skin*, specially developed to care for dry, sensitive skin with gentle yet effective formulas and luxurious textures. Every Curél ® product is powered by our unique Biomimetic Ceramide Technology, designed to mimic the ceramides naturally found in your skin. This helps replenish and protect the moisture barrier, keeping skin comfortable, healthy-looking and radiant.
Our Japanese-inspired skincare ritual
Inspired by traditional Japanese skincare rituals, Curél ® is built around a simple two-step routine: cleansing (remove make-up + deep cleanse) and moisturising (prime for deeper hydration + hydrate & nourish) – the secret to healthy, radiant skin.
The Curél ® Complete Ceramide Care System
At the heart of Curél ® is our Complete Ceramide Care System, developed to work in harmony with your skin. Ceramides are vital building blocks of the skin barrier, helping to retain moisture and defend against external stressors. Our interconnected range works to preserve ceramides while cleansing, and to replenish and promote ceramides through moisturising care.
Our ranges
Intensive Moisture Care: Expertly formulated for dry, sensitive skin, the Intensive Moisture Care range helps protect and strengthen the skin’s moisture barrier with gentle cleansers and deeply hydrating moisturisers.
Restorative Aging Care: Designed for mature, sensitive skin, the Restorative Aging Care range includes a Plumping Hydrating Gel Essence. Rejuvenating Day Cream, Replenishing Night Cream. Powered by concentrated Ceramide Care Technology and Ginger Root Extract, these formulas help visibly reduce the appearance of fine lines and wrinkles while providing long-lasting hydration for firmer-looking skin.
Skin Balancing Care: Developed for oily, sensitive skin, this range follows a simple three-step routine to cleanse without stripping or irritating the skin, while delivering lightweight hydration and helping to reduce excess shine.
*Based on INTAGE Inc SRI+ Data, Sensitive Skincare Product Market, Jan 2025 – Dec 2025, Value & Volume Based. To verify, contact us online https://www.curel.com/en-gb/contact-us/
**2021 Clinical Hydration Study; n=11.
