BORN THIS WAY

The complete collection of natural make-up inspired by the beauty of real skin tones

UNDETECTABLE 24 HOUR LONGWEAR FOUNDATION

New Born This Way Matte 24 Hour Longwear Foundation 

Our fan-favourite Too Faced Born This Way Foundation has been reimagined in an oil-free, matte formula with 24-hour staying power that will take you from work to play and everything in-between. 

Get lightweight, comfortable wear with undetectable shine-free coverage that stays colour true while covering imperfections to reveal naturally flawless skin. Available in 35 shades colour matched to our Born This Way Foundation. 

All infused with the same skin nourishing benefits as the Born This Way collection!

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FLAWLESS MEDIUM-TO-FULL COVERAGE

Inspired by “I woke up like this” perfection, our Born This Way collection will give you coverage so undetectable they’ll think you were Born This Way! 

A beauty leader for complexion products with 35 shade foundations, concealer and powders. With medium-to-full coverage that effortlessly diffuses the line between make-up and skin for a naturally flawless finish. 

Infused with key skin-loving ingredients, hyaluronic acid gives a smoother and more youthful appearance. Alpine rose helps empower skin’s health and resilience, whilst coconut water aids in replenishing skin’s moisture levels for all day hydration. Your skin has never felt as good as it looks! 

THE NEW NUDES

Palettes inspired by the beautiful Born This Way Foundation shades and created to complement all skin tones. 

Our must-have Born This Way Eyeshadow Palette has 16 highly-pigmented, modern nudes, ranging from flattering mattes to sultry metallics perfect for no make-up make-up or a standout smoky eye. 

Enhance your complexion and add a natural glow with our range of Born This Way Highlighting Palettes, available in four unique shades. With threefinishes, create your own custom highlight. 

All infused with the same skin nourishing benefits as the Born This Way collection! 

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