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Unlock your skin's potential with our PURE Retinol Range

Powerful results when used alone. Transformational when used together.*

Our NEW Retinol Range from the UK's No1 Skincare Brand,** designed to work on all skin    

The power of Pure Retinol. Our regime instantly restores moisture. Reduces the appearance of wrinkles and uneven pigmentation.^^ 93% saw even better results when using our pure retinol products together.*

We are already the No1 Retinol product sold in Boots for our 0.3% Pure Retinol Night Concentrate.‡ What’s our secret? Our clinically proven No7 Advanced Retinol Night Concentrate 1.5% complex is a combined power of 0.3% pure retinol and our Collagen Based Peptide Technolology Matrixyl 3000+TM . It’s the must-have step in your evening skincare routine, delivering 10 skin results. 81% of women said the product visibly transformed their skin.*


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Now you see me, now you don’t, we see you. That’s why we have designed our new Pure Retinol Range to work on all skin. To work even better together.

No7’s NEW Pure Retinol collection

Inspired by our 0.3% Pure Retinol, we now have a new night cream, eye cream and hand cream. Powered by Pure Retinol, it’s dermatologist approved and formulated to be kinder to your skin to deliver age-defying results.

Our Pure Retinol regime is multitasking with amazing results here are just a few*:

Start using 0.3% 1-2 times a week but not on consecutive days to build up your tolerance level, you may experience some sensitivity and if so you need to stop using the product for a few days. You can then layer your regime with your night and eye cream below for even better results when used together. Remember to follow the guidance on your product and If you have any concerns about adding to your Retinol regime please check out our FAQS here or speak to one of our advisers online or in store for more advice.

Plus… our NEW No7 Pure Retinol Hand Cream

Instantly replenishes moisture and nourishes hands for 8hrs. Hands look younger in just 2 weeks!^

Dermatologically approved.

Pure Retinol. 0.03% retinol provides clinically-proven benefits. Shea Butter and Cocoa Butter. Rich, emollient butters help to soften and heal dry, damaged skin. Ceramides. Replenish and strengthen the skin’s natural moisture barrier. Collagen peptide-based technology. Matrixyl 3000 +TM provides skin restorative benefits.

Massage No7 Pure Retinol Hand Cream into hands when they need a moisture boost or apply before bedtime for an intensive night-time treatment. Do not exceed three applications in a day.

See what our customers have to say

I look in the mirror and smile at my skin! I don’t want to stop using this regime. It works, it really works.

– Margaret 59, Woodhall Spa

I’m just astonished at how much my skin has improved.

– Katie 47, Lyndhurst

Now happy to leave the house without make-up! My pigmentation and age spots improved, so have a more even complexion.

– Sarah 56, Moreton-in-Marsh


Whether you’re looking to minimise signs of ageing, relieve dry skin or restore your radiance, the No7 skincare range has got you covered.

Our clinically proven No7 Advanced Retinol 1.5% Complex Night Concentrate reduces the appearance of fine lines, deep wrinkles and pigmentation - leaving skin feeling renewed, refreshed and restored. Wake up to brighter-looking, smoother-feeling skin.*

Shop our collection or talk to our Beauty Advisors to start your No7 journey today.

*Consumer study on 101 women compared to No7 Advanced Retinol Night Concentrate alone.

†Consumer study on 93 women.

‡No1 Retinol product sold in Boots. Based on Boots sales volume data 52 weeks ended 5/1/2021.

^Consumer study on 77 women.

^^Consumer study on 101 women.‡Consumer study on 92 women.