L'Oreal L'Oreal Preference Infinia 5.23 Chocolate Rose Gold Brown Permanent Hair Dye

Discover Préférence Infinia 5.23 Chocolate Rose Gold Permanent Hair Dye - a medium chocolate mahogany shade with vibrant rose gold reflects. It enhances darker skin tones but also warms paler and olive skin tones.

Préférence Infinia gives you up to 8 weeks of fade-defiant colour. Featuring for the first time a Colour Extender, which revives the look of day 1 colour with each application for lustrous shine. It also provides up to 100% grey coverage. Give your hair show-stopping, intense colour.

Each pack contains 1 bottle of Colorant Gel, 1 Developer Crème, 1 High Shine Conditioner, 1 Colour Extender, 1 instructions leaflet and  pair of high quality gloves.