JOHNSON’S®

Discover which products are
right for your baby

When a baby is born, their skin is at its most delicate. That’s why we’ve perfected our formulas over 125 years so they’re now even more gentle for all. Every ingredient has a benefit for your baby’s skincare, and the products are free from dyes,* phthalates and sulphates.



Discover our Johnson’s® Baby collection

Our Classics range is perfectly designed for delicate baby skin, providing nourishment and protection.


• Cleanse, nourish and protect

• Up to 96% naturally derived ingredients

• Free from dyes and sulphates

• For delicate skin and hair

• Recyclable bottle

Our Bedtime routine helps baby fall asleep faster, and stay asleep longer.


• Clinically proven sleep routine**

• Up to 96% naturally derived ingredients

• Free from dyes and sulphates

• For delicate skin and hair

• Recyclable bottle

Did you know? Kids’ hair is up to 3x thinner than yours, up until the age of 12! Our Kids range is specifically designed for kids’ developing skin and hair.


• As gentle to the eyes as pure water

• Free from dyes and sulphates

• For delicate, developing skin & hair

• Cleanse & moisturise

• Recyclable bottle

Introducing our NEW Eco Refill Packs, an easy, eco conscious way to refill your existing Johnson’s® Baby favourites at home, using 90% less plastic! Our eco refill packs are available in Bedtime Bath, Top-To-Toe Wash and Baby Shampoo.


• 90% less plastic†

• 1L Refills = 2x500ml bottles

• Up to 200 washes

• For delicate skin and hair

• Recyclable bottle

JOHNSON’S®


Johnson’s® brand has changed inside and out

For 125 years, the Johnson’s® mission has been to create the gentlest baby products in the world. Products so mild they can be used for every age and stage of a baby’s life. That’s our standard of gentle.


Baby Skincare

Your baby’s skin is up to 30% thinner than yours - it needs extra special care. It’s our job to help you keep their skin healthy, moisturised and amazingly soft. Gentle enough fort he earliest days of life, up to 96% naturally derived ingredients and free from dyes and sulphates. Our products provide nourishment and protection, gentle enough to be used everyday.


Baby Bathtime

Bathtime is the perfect opportunity to stimulate your little one’s mind, helping them to learn and develop whilst splish-splashing in the water. In the bath you’ll be engaging your baby’s senses through sight, touch, sound and smell – helping them explore the world. Bathtime supports your baby’s happy, healthy development.


As well as a great range of baby bath products, Johnson’s® brand also offers plenty of choice when it comes to haircare. Little ones either love or loathe having their hair washed and if it’s the latter, there are few products that make it a little easier. All of Johnson’s® Baby Shampoos have a No More Tears® formula to help avoid those hair washing woes. You can choose from Johnson’s® Baby Shampoo, Baby Bedtime Shampoo or No More TanglesTM Shampoo to help take the drama out of hair washing.


*Except Baby Honey Soap

**Routine consists of bath, massage and quiet time. Tested on babies 7 months+, 1 week+ use

†Vs. 2x 500ml Bottles