Ibticem is a pharmacist with a degree from London School of Pharmacy. She also has a doctorate from the University of Nottingham.
Ibticem has over 10 years’ experience with Boots. She is passionate about providing high-quality information to our readers and oversees the development of health, pharmacy and wellness content produced in the B-Hive - Boots’ in-house creative agency. She ensures it is accurate, based on scientific evidence and follows the latest medical guidelines.
When not at work, Ibticem loves to spend time with her family and enjoys connecting with nature.
Health & Pharmacy Editor, Boots B-Hive
Okorite is a health copywriter, with a degree in Microbiology and a Masters in Women’s Health. Her health knowledge blends seamlessly with her passion for writing, making Boots a great match.
Her mission is to demystify health, break down the science behind health and make health information accessible for everyone. She champions inclusivity in healthcare because everyone deserves to understand their own bodies.
If you spot her, she’s likely to be rocking her signature Fenty Gloss Bomb, especially in the irresistible shade hot choclit!
Health Copywriter, Boots B-Hive
After completing her English Language & Literature degree in 2009, Kirsty joined the Boots family as a junior writer, working on
in-house and branded beauty copy.
During her time at Boots, she’s worked in a variety of writing roles, including as a subeditor for the boots.com editorial team as
well as working on international projects and writing product and brand pieces.
Kirsty now works across beauty, health, and wellness for the in-house copy team, on everything from social assets to emails and
online articles.
While she enjoys the variety of writing across all areas, her heart will always be with her beauty writing roots, and her
favourite beauty product is the NARS Orgasm Blush, it’s iconic for a reason!
Mid-Weight Copywriter, Boots B-Hive
Emily is a Mid-Weight Copywriter in the B-Hive. Her degree in Print Journalism set her up nicely for her first job where she spent four years as an Assistant Editor at a culture and lifestyle magazine.
A love of all things beauty and wellness made Boots the perfect match and she now writes creative copy across a number of topics including health, beauty and wellness.
She enjoys working on promotional content for Health & Beauty Magazine and she’s currently saving up to buy a lifetime supply of Aromatherapy Associates Bath Oil.
Senior Copywriter, Boots B-Hive
Josephine is a Copywriter in the B-Hive. She began her career in marketing, working across everything from copy and campaign management to photography and videography. It was here she discovered a love of writing and went on to specialise in copywriting.
She has been a health, beauty, and wellness writer at Boots since 2019, where she enjoys creating inspiring and informative content for all. The one Boots product she couldn’t be without is Liz Earle Cleanse & Polish. It’s a true beauty icon!
Midweight Copywriter, Boots B-Hive
Alex is a copywriter in the B-Hive, with a degree in Magazine Journalism. Since graduating, she worked at a creative agency writing blog, social and website content for a variety of brands, before joining the buzz in the B-Hive.
Here, she combines her industry knowledge and passion to write a variety of creative copy across health, beauty and wellness.
When she’s not writing, you can find her reading a rom-com or using her Advantage Card points on the latest beauty product she’s written about, especially her go-to – the Ole Henriksen Banana Bright Eye Crème.
Copywriter, Boots B-Hive
Fliss is a Senior Copywriter and manager of the lovely copy team in the B-Hive, Boots’ in-house creative agency. After receiving her degree in English Literature and Creative Writing, she wrote specialist copy for e-learning, before taking the leap into marketing at Boots.
With nearly ten years’ experience at Boots, including working internationally and looking after marketing for the Boots Advantage Card, she’s now gone back to her roots, writing creative copy across beauty, health, and wellness.
She loves to write wellness content, and her go-to wellness product at Boots is Feather & Down’s Sweet Dreams Pillow Spray.
Senior Copywriter & Copy Team Manager, Boots B-Hive
Lucy is a copywriter in the B-Hive, with a degree in English Literature. After graduating, she worked as a copywriter for Boots.com, specialising in fragrance, health and wellness, before moving to the B-Hive.
Now, she uses her love of writing to create a range of copy across health, beauty and wellness.
In her free time, she loves writing about the latest fashion trends. You can’t find her without a Dior lip oil or perfume – her all-time favourite is Mugler’s Alien.
Copywriter, Boots B-Hive
Hannah is a copywriter in the B-Hive. She recently joined Boots from a digital marketing agency where she worked on all things content for lots of big-name brands. Before this, Hannah spent a couple of years living and working in New Zealand.
Alongside her English Literature degree, she also has a master’s in Creative Writing, and now puts her creativity to good use across health, beauty and wellness content.
Besides writing, Hannah’s big loves are travel, yoga and country music, and – if she had to choose just one – her favourite beauty product is La Roche-Posay’s Anthelios SPF.
Copywriter, Boots B-Hive
Natalie graduated as a Pharmacist from The University of Nottingham in 1998. She has since completed her Clinical Diploma and is a
Pharmacist Prescriber for the Boots Online Clinics.
She has over 20 years of experience as a Boots Pharmacist, specialising in providing various services in pharmacies, including
travel vaccinations, malaria prevention and men’s health.
Independent Medical Agency (IMA) healthcare professional prescribing team GPhC Registration Number 2050178
Paul graduated as a Pharmacist in 2002 and then as a Pharmacist Prescriber in 2013 from the University of Strathclyde. He has
10 years of experience prescribing within the Community Prescribing Service working in addiction services.
Paul has been prescribing through Boots since 2017 where he delivered the Boots Online Clinics and Boots Travel Health Service.
He is now an experienced prescriber supporting the Boots Online Doctor service. He spends some of his time in store where he
prescribes through both the private service and the NHS funded Pharmacy First Plus in Scotland.
Paul brings the skills he learned from providing face-to-face consultations with patients to the Boots online
clinics' prescribing team.
Independent Medical Agency (IMA) healthcare professional prescribing team GPhC Registration Number 2056616
Meera joined Boots IMA in 2018 as an independent prescriber for Boots, where she prescribes for the Travel Health service and provides clinical reviews for in-store services. She also undertakes supervision work of pharmacists training to become independent prescribers. She also works a prescriber for Boots Online Doctor.
Meera has a special interest in dermatology, in particular the management and treatment of acne. She enjoys working in online medicine for the innovative way it allows patients access to quality healthcare advice and treatment at a time that is suitable for them. She believes in promoting self-care and inspiring patients to be proactive about their health and wellbeing.
Independent Medical Agency (IMA) healthcare professional prescribing team GPhC Registration Number 2079084
Elizabeth is a Pharmacist Independent Prescriber who has a special interest in pre-travel health. She has completed a Postgraduate Diploma in Travel Medicine and is a member of the Faculty of Travel Medicine at the Royal College of Physicians and Surgeons of Glasgow.
Independent Medical Agency (IMA) healthcare professional prescribing team GPhC Registration Number 2059326
Huw graduated from the Welsh School of Pharmacy, Cardiff in 1985. Having complete a Diploma at Cardiff University, he trained as an Independent Prescriber at Swansea University in 2019.
Huw has over thirty years’ experience as a manager and pharmacist with Boots. During that time, he was member of Dyfed-Powys LPC and served as the Pharmacist Lead for the North Ceredigion GP Cluster. From 2020 to 2024, Huw worked at a GP Surgery where his role included running clinics for minor ailments, contraception, and menopause.
Huw joined the IMA team as a Pharmacist Independent Prescriber in 2023.
Independent Medical Agency (IMA) healthcare professional prescribing team GPhC Registration Number 2032815
Preeti joined the IMA team as a Pharmacist Independent Prescriber in 2024. She prescribes for the Travel Health Service as well as providing professional support to pharmacists and nurses delivering our private services in stores either directly or through The Pharmacy Helpdesk.
Prior to joining the IMA, she has over 25 years of experience working in Boots stores delivering Boots private services and NHS services.
Independent Medical Agency (IMA) healthcare professional prescribing team GPhC Registration Number 2045794
The pharmacy copy team consists of two pharmacists and a copy specialist with a medical background. Both pharmacists have worked in Boots for more than 15 years and have worked in a variety of roles in stores and in the support office, before specialising in healthcare copy review.
Pharmacy team
Frequently asked questions
Patient safety is important to Boots. We created the Independent Medical Agency (IMA) to manage prescribing medicine via our online clinics.
The IMA pharmacists are all UK-registered and licensed healthcare professionals, just like our in-store pharmacists. You can check their details and registration status through the General Pharmaceutical Council website.
The IMA are responsible for the questions we ask you in any of the online clinic consultations. Any medicines ordered through one of our online clinics will be prescribed by an IMA pharmacist.
The IMA is registered with the Care Quality Commission (CQC) in England and with the Regulation and Quality Improvement Authority (RQIA) in Northern Ireland to provide services via our online clinics.
Learn more about why you can use our online clinics with confidence.
If you choose to collect in-store, it will be that store that will dispense your medicines.
If you choose to have your order posted to you then it will be looked after by Boots Online Pharmacy, Parkway, Centrum 100, Burton on Trent, Staffordshire, DE14 2WA. To check who the Responsible Pharmacist was at the time your medicine was supplied, you can contact the Boots Online Pharmacy, Burton, by phone (11am-10pm).
We surveyed our patients to find out what they thought about our online clinics. Here’s what they said:
Results of the latest England, Scotland, Wales and Northern Ireland patient survey.
We really value the feedback of the patients who use the Boots Online Clinics so that we can continue to improve the service that we offer. If you have used one of the Boots Online Clinics and wish to provide any, please email: ima@boots.co.uk
1Subject to availability. Eligibility criteria may apply. Charges may apply.