benefit theyre real mascara

WebMD Link

  Can't find country?

Please note that changing your country whilst shopping will remove all items from your basket.



Product description

It's the mascara that's beyond belief! This jet-black mascara lengthens, curls, volumises, lifts & separates lashes for a spectacular "out-to-here" look.

they're real! beyond mascara

Why we love it: It's the mascara that's beyond belief! This jet-black mascara lengthens, curls, volumises, lifts & separates lashes for a spectacular "out-to-here" look.

What else you need to know: The exclusive brush is specially designed to maximize the performance of the long-wearing, glossy formula-revealing lashes you never knew you had! Staggered bristles grab close to the root, boosting length & volume beyond belief. The precision bristles on the custom-domed tip lift, define & curl even your tiniest lashes. The end result...luxurious, silky lashes that won't smudge, clump or dry out.

Product Details
They're real and here's the proof!94% saw dramatic length and volume*90% saw base-to-tip curl*94% saw visible lift*100% saw long-wearing results**Results observed in a consumer panel survey8.5 g Net wt. 0.3 oz.

How to apply - wand horizontally & wiggle from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Order & Collect

Order by 8pm today and collect in store for free from 12pm tomorrow.

Download the Boots app

Download the Boots app and enjoy fantastic personalised offers, tailored just for you.

Save for later

benefit they're real mascara


3.88 out of 5 based on 350 user reviews Eyes

£19.50 or 1,950 points


Check store availability

We have found one or more town that matches your search. Please select the correct area below:

Stock availability near ''

Store Distance Stock Availability

Collect in store

Home delivery

Choose a colour or fragrance

    Check store availability
benefit they're real mascara 3.9 5 350 350
Benefit They're Real Mascara I’d ummed and ahhed about this mascara for ages, and read all the reviews on before I thought “what the heck” and bought it. I am so glad I did. This is the best mascara I have ever used and I think I have tried them all over the years! I curl my lashes with an eyelash curler then apply two coats of mascara. One coat is great but two just adds to the definition (no clumping!) and it really makes your eyes stand out without looking overdone. It doesn’t flake or smudge during the day and is easily removed with an oil based remover (I use baby oil!). The only downside is the price - £19.50 is a lot of money for a mascara, but honestly it is worth every penny for the WOW effect! 26 August 2015
Not as good as expected I spend a lot of time looking at reviews and best sellers to find a new mascara, so I thought I would try this one as I've tried most on the market from middle to luxury. The first few days I was impressed with the fullness and thickness of lashes, however I have had this three weeks and it is terrible. I don't normally write a poor reviews but this is not what I expected. The brush is ok but the formula is really lumpy and makes such a mess of my lashes as they then clump together when I try to even it out! I can't even use it anymore as it's pretty bad. In future I will be sticking with my trusty Dior and Max Factor. 15 August 2015
Great volume and length, not too easy to remove I love this mascara. Been using it for 2 years now. I can wear it on a daily basis for a natural look, and can layer it up for a heavier, evening look. I find it quite difficult to remove though. I prefer using make-up wipes to remove my make-up, although when I use them to take this mascara off, it kind of feels like it's tugging on my lashes and can take a while to completely remove. Sometimes I will use micellar water instead. I will say, it's the only mascara I've been wearing where I've had people compliment me on my eyelashes and ask if they were false ones! That's when you definitely know it's doing the right job. 30 July 2015
  • 2015-08-29T12:49:49.968-05:00
  • bvseo_lps, prod_bvrr, vn_prr_5.6
  • cp-1, bvpage1
  • co_hasreviews, tv_350, tr_350
  • loc_en_US, sid_1231677, prod, sort_default
2 3 4 5 ... 117 next>>

Collect 76 points with this purchase

Visit the brand shop

  • Our partner sites

  • Boots WebMD Macmillan