offer

Urban Decay Eyeshadow Primer Potion Anti Aging

£14.63
8609373
Save £4.87
Was £19.50
10 ML | £14.63 per 10ML
x

Pharmacy product

In order to buy non-prescription medicines you must be a registered user of our site as we are obliged to record your transaction history. We also ask that you complete our questionnaire so our pharmacy team can check that this product is suitable for you to buy.

Will you be claiming the VAT back?

Disabled or chronically sick people can claim VAT relief on purchases for personal or domestic use that are applicable to their disability or sickness.

Maximum quantity reached

in your basket

Add to basket
In stock

Collect 56 points with this purchase

Arrow Product details

Urban Decay Eyeshadow Primer Potion Anti Aging

Urban Decay found a way to make its legendary Anti-Aging Eyeshadow Primer Potion even better. With revamped packaging that includes an applicator, Eyeshadow Primer Potion looks more gorgeous and applies with more versatility. And the formula still packs the same powers: anti-aging benefits, all-day, crease-free shadow, more vibrant color and smoother application.   

This revolutionary paraben-free formula features space-age polymer technology that fills in any imperfections on the skin’s surface, prepping your lids for all-day shadow. Once you’ve tried it, you'll never want to live without it.

The benefits don't stop there. Urban Decay's anti-aging formula measurably improves the signs of aging over time. High-tech ingredients fight wrinkles and improve tone and texture, while optical blurring pigments create a subtle, soft-focus effect that instantly wakes up tired eyes and minimizes the appearance of redness, crepiness and other imperfections.

In an 8-week clinical study:

  • 100% of participants had a measurable improvement in the appearance of fine lines.
  • 100% had measurably brighter skin.
  • 97% had a measurable improvement in radiance and clarity.

Optical blurring pigments diffuse light to blur flaws, while advanced anti-aging ingredients help prevent and repair wrinkles and other signs of age-related damage. Dermaxyl® helps smooth the appearance of wrinkles, and Kalpariane® plumps, firms and hydrates skin as it improves suppleness and elasticity.

The shade is similar to Urban Decay’s Original Eyeshadow Primer Potion, which dries down invisibly, but with a tiny bit of sheer pigment to even out and color-correct the skin.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.


Urban Decay Primer Potion UK’s #1 Premium Eye Primer*

*Source, The NPD Group Inc./BeautyTrends ® UK. Prestige Makeup market, Eye Primer Subsegment. Calendar year 2019, based on value and unit sales.

Delivery options

Click & Collect
Collect from one of 2,200 stores. £1.50 or free when you spend £15 or more.

Standard Delivery
£3.75 or free when you spend £25 or more.

Next Day Delivery
Order by 10pm (subject to change during promotions), available 7 days a week for £4.95. This may not be available during public holidays or weekends in between public holidays. Usually delivered between 8am and 9pm. The earliest delivery date for these orders will be shown at the checkout.

Named Day Delivery
£3.95 - choose a weekday within the next 14 days for delivery.

For more information see our delivery help or view our returns policy.