The next generation of suncare
The sun’s damaging rays
Your skin is precious and it deserves protection against as many of the sun’s damaging rays as possible.
By protecting against Infrared-A as well, Ladival offers protection against more of the sun’s damaging rays.
Ladival is scientifically proven to protect against:
- UV-A Rays
- UV-B Rays
- Infrared-A rays
Infrared-A rays can be the most deeply penetrating of the sun’s rays and therefore some experts believe that they can cause both short- and long-term skin damage.
Because they have a longer wavelength, Infrared-A rays penetrate the epidermis and dermis and can lead to the formation of free radicals, which can damage delicate body cells.
Experts at the University of Dusseldorf found that effects can include:
- Premature ageing
- Increased wrinkling
We all know how important it is to look after our skin in the sun. But the latest innovations in sun care mean that we are able to re-evaluate and make more informed choices to get the best protection for ourselves and our families.
Standard sunscreens work by blocking and absorbing UV energy rays. Some ingredients act as tiny mirrors to reflect and scatter the radiation, whilst other ingredients absorb some of the radiation like a sponge, dissipating its heat.
UV-A and UV-B are therefore blocked and absorbed at the surface of the skin. What traditional sunscreens do is create a physical barrier on and within the epidermis. (Diagram 1)
This latest technology means that you can now protect yourself against harmful Infrared-A rays, as well as UV-A and UV-B.
By using a sun care brand that includes Infrared Defence (IR-DTM), like Ladival, you will be getting protection from a broader range of the sun’s rays when compared to the protection offered by UV-only suncreams. (Diagram 2)
Ladival’s unique Advanced Infrared-A Protection System (IR-D Infrared Defence™) is clinically proven to protect against damaging Infrared-A rays that reach the deepest part of the skin.
Ladival – broader spectrum sun protection* but kind on skin
Ladival has a wide range available to suit everyone, including lotions and sprays at SPF 15, 30, 50 and 50+, as well as a kids range. All our advanced sun protection products offer protection against UV-A, UV-B and Infrared-A – that’s broader spectrum sun protection*.
All products have been formulated to contain as many ingredients as necessary, but as few as possible. They are free from perfume, colourants, preservatives and emulsifiers and suitable for sensitive skin, as well as for those who suffer from sun allergy and prickly heat.
Ladival Kids is suitable for use on skin prone to eczema – next generation sun protection for even the most vulnerable skin.
Ladival also has a unique, non-greasy formula that is quickly absorbed but also water resistant.
*vs some UV-only suncreams