Discover our secret for a better night's sleep

Start JOHNSON’S® 3 step bedtime routine tonight... it can help your baby fall asleep faster and for longer*

JOHNSON’S® bedtime routine

Step 1 - warm bath

Bath time is the first important step in the bedtime routine. Start the routine by gently cleansing your baby with a specially formulated baby bath product such as JOHNSON’S® Bedtime Baby Bath or JOHNSON’S® Bedtime Baby Wash in a warm bath. Both products contain NaturalCalm™, a patented blend of relaxing aromas proven to relax better than lavender.

Bubbles

Step 2 - gentle massage

A gentle and relaxing massage helps your baby to wind down. Massage can help you recognise and respond to your baby’s body language and is a wonderful way to make your baby feel safe, secure and relaxed. Massaging with products such as JOHNSON’S® Bedtime Baby Oil, Bedtime Cream and Bedtime Baby Lotion can help to relax baby.

Music

Step 3 - quiet time

After giving your baby a warm bath and massage, enjoy quiet time together and help your baby wind down further by reading, singing softly, or feeding them.

Talking

We've researched baby sleep more than any other company. We've studied >45,000 babies and observed >300,000 sleep sessions!

Bubbles

Our clinically proven Bedtime routine can not only help babies fall asleep faster but also stay asleep for longer.

Music

Sleep habits influence physical and cognitive development.

Music

25 - 50% of parents experience sleep problems with their babies in their first 3 years**.

Talking