James Kaliardos

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Information & Advice

Beauty Uncovered

WrittenbyJennifer Needhamon01/09/2008

James Kaliardos

James Kaliardos is the international make up artist for L'Oreal Paris.

James Kaliardos is the international make up artist for L'Oreal Paris.

James regularly works with top photographers and appears in magazines that lead fashion, but he is also the man behind many faces that feature in advertising campaigns, as well as creating the 'look' for haute couture fashion shows and working with several stars. James was born in Detroit to Greek parents and studied in New York and Paris.

1. What is your favourite ever beauty tip?

I think it's mainly about balancing the face. There is no one feature that should be given precedence over another. You can't emphasise the eyes, mouth and eyebrows all at the same time, you have to choose what suits you best and leave the rest of the face monochromatic. The skin is your body's largest organ, it breathes, absorbs and secretes.   Taking care of it is very important not just for the sake of your looks but also for your general health. Cleansing is very important and I recommend an occasional visit to the beautician who can cleanse your skin in depth and safely tell you what condition your skin is in.

2. What 3 products could you not live without?

I couldn't work without L'Oreal Paris Touche Magique. I love the way you clean up the face around the nose, chin, under the eyes and even under the brow. You can also use the concealer to highlight the face and give it a lift. It's a real hero product. L'Oreal Paris Lash Architect Mascara - it really lengthens and thickens lashes. Glam Bronze Tinted Facial Mist is so amazing because it's a spray on foundation that gives you this brush effect. It's very easy to use: you just spray it on your face and it doesn't get on your clothes. It gives you this fine mist, a thin layer of foundation which gives you this incredible look.    

3. What has been your career highlight so far?

My meeting with Richard Avedon was the high point in my work and in my life generally. He is a great artist and an absolutely amazing man. All of a sudden, I wasn't scared of getting old any more. He is so full of life and interested in so many things, not just fashion. That's why he has such and impact and why he has changed the way we all look at fashion.

4. What's in your make-up bag?

L'Oreal Paris must-haves: True Match Minerals. Colour Resist: (only available in store) beige, brown or gold.  Easy to apply, perfect finish.  Lash architect mascara: really lengthens and thickens lashes    

5. Which celebrity has the best make-up?

I don't think that any one face is the face of beauty today. There is not just one type of beauty with which we can identify as was the case 50 years ago. We have to think more globally and multiculturally. This is one of the reasons I wanted to work with L'Oreal Paris which is represented by an international group of fabulous women, showing the brand's true appreciation of different cultures. After all, blondes don't always have the last word!

6. If you weren't in the beauty industry, what would you be doing?

I have always been and still am very involved in theatre where I learned how make up can help portray emotion. I have a very deep love of photography and Art, I co-founded Visionaire in 1991.                            

7. What do you envisage being the 'next big thing' within make-up?

L’Oréal is producing more and more products with ingredients you can actually identify. Like Collagen, things you’ve heard of, like the natural mineral range, which is just amazing. They’ve done tests proving that that it actually benefits the skin, and helps improve the quality of your skin, which I think is the most important thing.

8. Who or what is your inspiration?

For inspiration, I turn to art, fashion, cinema, actresses, architecture, travel, different cultures, my girlfriends, my Mother, science, design… The photographers Avedon & Penn, my models, a great play or concept.

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