LOreal Preference Les Blondissimes Extreme Platinum Hair Dye

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Product description

The ultimate generation of extreme lightening performance, with absolute purity from L'Oreal's exclusive brass-defy conditioner. Enhanced with Hi-Shine Elixir for spectacular Brilliance. Experience up to 8-level lightening power, with absolute purity and brilliance sealed for weeks. And a Fragrance that significantly improves the lightening process

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L'Oreal Preference Les Blondissimes Extreme Platinum Hair Dye


3.21 out of 5 based on 43 user reviews Permanent

£7.49 or 749 points

L'Oreal Preference Les Blondissimes Extreme Platinum Hair Dye 3.2 5 43 43
Extreme platinum loreal preference Brilliant hair dye turned my fairly light blonde hair to a bright white platinum colour with no brassy tones.my hair didn't feel over processed either. Really happy with results and would highly recommend and use again! This sort of colour you can only get by going to a salon so pleased I have found this brilliant hair dye !!! 13 October 2012
Best blonde dye ive used i have been waiting for a dye like this for a long time without going to salon's for the white hair look but this certainly does what it says on the box 23 October 2012
Best product I've tried. I've been colouring my hair for over 40 years. In recent years I've been going to various salons. I've recently been having my hair coloured with a mobile stylist but was still disappointed that the lift wasn't great on my roots and they remained darker than the ends. I tried this product this evening and it is amazing! I should have combed it right through because the bottom is very slightly darker than my roots but it's dried fine. I will certainly be using this from now on. It's better than a salon. Fantastic. 25 October 2012
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Introducing new Extreme Platinum from Préférence. Reveal your inner blonde goddess with our new generation of supreme lightening technology, with up to 8 levels of lift.

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