Celebrating 100 years of NIVEA skin care

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Celebrating 100 years of NIVEA skin care

Beauty brand NIVEA turns 100 this year. Get an insight into the brand and discover new ways to care for your skin.

Happy 100th birthday NIVEA! Since the launch of its iconic NIVEA Creme in 1911, NIVEA has been dedicated to caring for skin. Join us to celebrate 100 years and discover the ways NIVEA can help look after your skin.

Just a few ways to look after your skin with NIVEA

In 1911 NIVEA created its much-loved NIVEA Creme, named after the Latin word for snow. It quickly became a global success. Today the iconic blue tin remains a bestseller, but the NIVEA fold has grown to more than 500 products - from protecting sunscreens and moisturising body lotions, to alcohol-free aftershaves, shower gels and anti-ageing creams rich in Coenzyme Q10. Whatever your skin care needs, you can rely on NIVEA to take good care of your face and body.


The anti-ageing option

The multi-award-winning NIVEA Visage Q10 Plus Anti-Wrinkle System helps fight the appearance of fine lines and wrinkles and visibly smoothes the skin.

For silkier-feeling skin, try new NIVEA VISAGE Q10 Plus Anti-Wrinkle Skin-Refining Serum. This textured serum, with Coenzyme Q10 and hyaluronic acid, helps refine the skin's texture for a smoother looking finish.


The natural choice

New NIVEA Pure & Natural combines trusted skin care expertise with effective ingredients, of which up to 95% are of natural origin. Help your skin feel firmer with new NIVEA Pure & Natural Anti-Wrinkle Day Cream. With organic argan oil and burdock fruit, it helps reduce the appearance of fine lines and wrinkles to leave your skin with a healthy-looking glow.


The classic

Trusted for generations, the unique preservative-free formula of NIVEA Creme is a constant friend in an ever changing world. Take care of the whole family's skin with NIVEA Creme's rich formula, which provides the skin with all it needs to stay pure, nourished and smooth. A beauty classic, it's suitable from top-to-toe.


Cutting-edge hydration

NIVEA's skin care experts have developed the Express Hydration range, which uses Hydra IQ technology, to make moisturising quick, hassle-free and effective. Light enough to use every day, NIVEA Express Hydration Body Lotion is absorbed in seconds, moisturises for hours


Taking care of men's needs too

You can trust NIVEA For Men to deliver everything men's skin needs to look and feel good.


For sensitive skin

Caring for delicate skin that's prone to irritation after shaving, NIVEA For Men Sensitive Shaving Gel is extra gentle, with chamomile, vitamin E and aloe vera Its Ultra Glide Technology helps blades glide over the skin, helping to protect against cuts.


To revitalise tired skin

Formulated with mint extract and Coenzyme Q10, NIVEA For Men Revitalising Gel is designed to help energise and cool tired, stressed skin.


For 48-hour freshness

Stay feeling fresh and dry with NIVEA For Men Silver Protect Dynamic Power Deodorant. The dermatologically-tested antibacterial formula, with silver ions, delivers 48-hour anti-perspirant protection, without alcohol or colourants.



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