GIVING PARENTS THE POWER OF CHOICE!
THE SAME TRUSTED BOTTLE, WITH ADDED BENEFITS
The new Dr Brown’s Options™ is the first convertible bottle that can be used with or without the green vent system.
The unique internal green vent system continues to create 100% vacuum free feeding, which is clinically proven to help reduce wind related colic. This is what makes 9 out of 10 healthcare professionals recommend Dr Brown’s for the relief of wind related colic.
When baby’s feeding is more developed, or parents just want the convenience of a teat vented bottle, the green vent may be removed as the new design Dr Brown’s Options scalloped teat allows air to vent through the bottle. Without the green vent system in place, it works more like a conventional teat-vented bottle.
TWO VENT OPTIONS – ONE PROVEN BOTTLE.
The unique Dr Brown’s internal vent eliminates the vacuum and air bubbles in the feed, so helping to reduce colic and burping.
INTERNAL VENT SYSTEM AND SILICONE TEAT WORK TOGETHER – THE POWER OF CHOICE!
Providing controlled flow so babies feed at their own pace. The internal vent and silicone teat are highly engineered to provide consistent milk flow.
SOME PARENTS FIND REMOVING THE VENT A CONVENIENT OPTION WHEN:
Baby’s feeding has become more developed
Options™ grows with baby, allowing easy removal of the vent as baby develops, or no longer experiences feeding problems.
Wanting the convenience of a teat-vented bottle
Without the vent, Options™ provides a feeding experience similar to most teat-vented bottles. This teat venting creates a controlled flow, offering babies an easy and convenient way to feed at their own pace. Please note that the new Options™ teats can be used on Dr Brown’s Natural Flow Bottles as long as the blue vent is in place.
Internal vent system
Air enters the bottle collar and routes directly through the internal vent system.
The air channels through the vent tube, bypassing the milk, to the end of
The vent prevents aeration of the milk, vacuum pressure and teat collapse.
Baby feeds comfortably while milk flows freely, like breastfeeding.
Teat venting – air enters through the vents at the base of the teat, creating a controlled flow.
A University study set out to measure nutrient levels in baby bottle breastmilk and formula. It was determined that Dr Brown’s fully vented bottles help preserve levels of important nutrients. The vent system reduces air bubble oxidation of the milk, which is fragile and susceptible to nutrient loss.
Learn more at nutrientstudy.com
DR BROWN’S OPTIONS™
is the complete new feeding system that grows with baby and helps alleviate the symptoms of windy colic – giving parents the power of choice!
WHY CHOOSE DR BROWN’S OPTIONS™?
ALMOST HALF OF ALL BABIES IN THE UK DEVELOP COLIC*
There are two major problems associated with most traditional baby bottles: air and vacuum.
Traditional and restrictive vented bottles tend to develop vacuums because babies have to suck progressively harder on the one hole in the bottle to obtain the liquid. This causes teat collapse and baby has to stop feeding. Air enters the bottle when the teat reflates; this air is ingested and can cause colic symptoms.
78% of Healthcare Professionals agreed in 2010 that the most common cause of colic in young babies is caused by digestive or feeding problems, including swallowing air.*
But there is a solution…
The Dr Brown’s Options™ baby bottles feature a unique system with a removable green vent designed to create a ‘vacuum free’ environment.
Introducing the complete new feeding system that grows with baby and help alleviate the symptoms of windy colic.
Giving parents the power of choice!
* Results from a HCP colic survey carried out by Consumer Research – May 2010.
Log on to: www.thecolicreport.com
DR BROWN’S OPTIONS™ TEATS
All Dr Brown’s Natural Flow teats are made from high grade, super soft silicone. The new design Options™ teats have a scalloped base, which allows air to vent through the bottle when the green vent system is not used, so offering the convenience of a teat vented bottle.
Please note that the new Options™ Teats can be used on a current Dr Brown’s Natural Flow bottle when the blue vent system is in place.
DR BROWN’S OPTIONS™ NEWBORN GIFT SETS
The Dr Brown’s Options Gift Set is a cost effective way to purchase all the equipment an expectant parent will need to bottle feed baby. Makes an ideal Baby Shower gift.
DR BROWN’S STERILISERS & BOTTLE BRUSH
Dr Brown’s Deluxe Electric Steam Steriliser
The newly re-designed Deluxe Bottle Steriliser uses steam to sterilise six bottles at once! This convenient electric steam steriliser system fits ALL Dr Brown’s bottles and most other bottle brands.
Dr Brown’s Bottle & Teat Brush
Features a combination sponge and bristle brush head for thorough, easy cleaning of bottles and chevron channels at the base of the brush to clean teats. Hygienically stands up to dry.